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3 min read
How To Write Ads, Reports, Blogposts and Scripts That SELL
The Pareto Principle states that 20% of content online gets 80% of the views. That’s what they taught me in business school. And it’s...
3 min read
Three Letters That Will Magically Get You More Clients
Crafting an RSO - part 2 First things first: If you haven’t checked out this article about Why Mass Marketing Doesn’t Work For Small...
2 min read
How To Write An Ad That Gets You New Clients (Part 1)
Here’s something I discovered after applying my marketing coures from university to the real world: Most ads absolutely suck at getting...
2 min read
Why "Spray And Pray" Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)
Spending money on ads is scary because you just don’t know if that money is coming back. Hopefully bringing some of his friends. ...
2 min read
Why You Should Always Be Thinking About New Ads
Why You Should Always Be Thinking About New Ads “Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t...
2 min read
Mass Marketing Doesn’t Work. Do This Instead:
Quick question: who’s your ideal customer? A lot of business owners answer that question with a variation of: ‘Anyone with a pulse and...
3 min read
One Simple Step To Easily Write High Performing Ads For Your Business
How Does One Write High Performing Ads For A Business If you’re looking for a way to make your ads more effective, capture more...
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